XoticTravel

Project Brief

This project highlights Xotic Travel as a personalized travel service built on extensive first-hand global experience. The brand focuses on saving clients time and money while offering tailored, unique travel options.

Led by experienced world travelers, the company emphasizes convenience by meeting clients anywhere in Calgary. Overall, it promotes flexible, customized travel experiences—from city escapes to off-the-beaten-path adventures.

Design Process

For the front page of the brochure, the focus was on showcasing the client-supplied imagery while clearly presenting the most important information from the brief. The layout was designed with a strong visual flow to guide readers through the content seamlessly, ensuring key details are easily understood while maintaining consistency with the brand’s colours and overall theme.